Pierre Bienaimé
Digiday
Mountain View, CA, United States
Contact Pierre
Discover and connect with journalists and influencers around the world, save time on email research, monitor the news, and more.
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Past articles by Pierre:
How Future PLC's audience-first strategy grew revenue in 2020
While 2020 was a year of struggle and strife for many publishers, London-based Future PLC ended its 2020 fiscal year up 65% in total revenue. → Read More
Digiday’s top trends for 2021
In this episode of the Digiday Podcast, our editorial team takes a look at what 2021 may have in store for the publishing and marketing industries. → Read More
Coronavirus-induced change and accelerations: Digiday’s top trends for 2021
Our editorial team takes a look ahead at what 2021 may have in store for the media and marketing industries. → Read More
'Using all parts of our business as innovation': Vox Media Publisher Melissa Bell on future content strategies
Subscribe: Apple Podcasts | Stitcher | Google Play | Spotify It’s a new era for Vox Media. The company is a year into its merger with New York Magazine, and in recent weeks has seen some of its leading journalists and founders leave for such legacy companies as The New York Times as well as upstart destination Substack. “I think it’s a […] → Read More
Why digital newsrooms should 'act like an e-commerce player'
Google's Amy Adams Harding has one recurring piece of advice: "making sure that you're employing e-commerce-like tactics." → Read More
CollegeHumor owner Sam Reich on the brand's future potential
CollegeHumor owner Sam Reich details the company's plans to keep growing despite increased competition in the video space. → Read More
Shine co-founders on how mental health went mainstream
Whatever else can be said about the year 2020, it has at least led to a renewed focus on issues of mental well-being for those open to discussing it. → Read More
Activision Blizzard Esports' Jack Harari on how the energy and pageantry of gaming is enduring the pandemic
If there was one mode of international competition that wasn't to be disrupted much by the global coronavirus pandemic, it's esports. → Read More
The 74’s publisher Jim Roberts on bridging equality divides in education and making trust bonds with audiences
One of The 74's central focuses before the pandemic was the achievement gap in America's education system. → Read More
Diversity 'is a commercial imperative now': Brand Advance CEO Chris Kenna
Chris Kenna advises companies to create their products and campaigns with diverse consumers in mind from the start, not as an afterthought. → Read More
'Scale for scale's sake is almost meaningless': Axios CEO Jim VandeHei
For Axios CEO Jim VandeHei, the unquenchable firehose of outrageous news from the Trump White House — and the 2020 presidential election in general — is a distraction. → Read More
'All taking a chance on each other': Jasper Wang on Defector Media's collective ownership structure
A group of 18 former Deadspin employees have launched Defector Media with a much more collective ownership structure. → Read More
'One beat in an ongoing movement': BET+ general manager Devin Griffin on the streamer's evolution
Pre-launch research for BET+ found a lot of demand for content focused on Black stories and experiences, but 'the supply is not quite right.' → Read More
Wonder Media Network CMO Shira Atkins on making (and selling) branded podcasts
Wonder Media Network CMO on the value of the non-celebrity podcast and how big branded-content partners are hyper focused on scale. → Read More
Daily Maverick founder Branko Brkic on the hard-hitting journalism that sells memberships in South Africa
Daily Maverick relies on a model akin to the Guardian's — make the content free, but ask your readers for support at every turn. → Read More
Substack CEO Chris Best on the growing appetite for paid newsletters
Substack, the newest savior for independent publishing, is powering an array of subscription newsletters that give hope to a new class of journalist. → Read More
Craigslist founder Craig Newmark on why he's donating millions to journalism
Craigslist founder Craig Newmark has donated millions of dollars to journalistic enterprises to fight misinformation. → Read More
TikTok vp Blake Chandlee on surviving a post-techlash world (and White House)
TikTok is hoping to prove indispensable for brands eager to market to its massive and young set of users, according to its vp of global business solutions. → Read More
Hot Pod creator Nick Quah on the 'massive gap' between podcast monetization and engagement
The question of whether podcasts have hit the American mainstream is kind of like asking the same about Major League Soccer. Both have grown for more than a generation, but remain smaller than their counterparts in media or sports. → Read More
'We need to be ready to help': LION Publishers head Chris Krewson on assisting the local news industry
The coronavirus recession hit the local news industry at a time when it hadn't even recovered from the previous crisis in 2008. "We're certainly coming up on or in the middle of something even bigger," Lion executive director Chris Krewson said on the Digiday Podcast. "So I don't see much hope of them recovering from this one either." Krewson obviously isn't rooting for a slow recovery, even as… → Read More